Select a page ...
Bell and Ross logo


Bell and Ross create exceptional watches that meet the demands of men facing extreme situations. Reliability, performance and resistance are essential for these special timekeeping instruments. Military watches are the finest examples of the successful combination of readability and functionality.

Missions and Goals

In the beginning, a team of watch designers and aeronautical control panel specialists joined forces with one project in mind: to create timepieces perfectly suited for professional use.

Their goal: to be part of the great Swiss watchmaking tradition while meeting the demands of men facing extreme situations

High Performance and Technical Exactness

In Switzerland, in our manufacture in La Chaux-de-Fonds, that our Master watchmakers develop, assemble and make the final adjustments to Bell & Ross watches.

Four Basic Principles
  • Water-resistance
  • Precision
  • Readability
  • Performance

More to know

Apple Watch: How to buy it online in the U.S.

Apple Watch: How to buy it when you live outside the US

Best Holiday Gifts to Buy in the US for Him

It’s always time for holiday shopping! You’ll want to buy gifts for the men in your life from trusted brands, with trusted quality. By shopping online in the U.S. with a U.S. billing address it is easy to buy from the brands you know and love. Below is our holiday gift guide for him: your Read More ยป

Keeping scores with Converse watch

Keeping scores with Converse watch

You may also like


US Unlocked makes it easier to shop US stores from overseas locations. Sign up for an account, grab yourself a VPN and shipping address (if applicable) and start shopping.


Need some help? Ask Ruby!